Entertainment

Is your entertainment program driving the results you want?

What is the goal of your entertainment program? To drive more play to your casino floor? Or is it to be a leading entertainment venue? Is it an enhancement to your player development offers?

Every casino in every jurisdiction has its own unique goals when it comes to entertainment. Do you want to be the leading comedy club in the area? What types of acts will drive additional visits from your players or more nights in your hotel? Are you getting the most for your money with top performers? Are you using concert attendee data to develop relationships with these guests, or does your ticket agency own this information?

Whether you have an in-house entertainment buyer or use an outside source, Raving’s entertainment team will look at the strategy behind your entire program. They understand that a casino’s goal entertainment product is different from other venues. They will help you determine the right mix, based on your goals, your guests and your budgets.