Data Analytics

Casino Insights Live! Data Analytics and Marketing Roundtable

By Trevor Taylor / Comments Off on Casino Insights Live! Data Analytics and Marketing Roundtable

Raving’s Data Analytics & Marketing Team – Trevor Taylor, Mari Mathewson, and Chris Archunde – answer some of the most commonly asked questions during this roundtable session. If you would like to chat with us about short or long-term Analytics and Marketing support, or a performance audit to benchmark KPIs, contact us today!    

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Reliable, Actionable Data with Results

By Trevor Taylor / Comments Off on Reliable, Actionable Data with Results

Raving’s Data Analytics team understands casinos. with 40+ combined years on the floor, we understand the gaming customer and how to evaluate, track, and measure your marketing strategy to increase the bottom line.

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Can You Breakup with Free Play?

By Trevor Taylor / Comments Off on Can You Breakup with Free Play?

How do we manage player expectations (and entitlement) to free play? The answer is not simply, “more free play.” Raving’s Data Analytics team answers this high-profile question, factoring in key areas of consideration to right-size reinvestment.

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Evaluate Your Loyalty Club with Analytics

By Trevor Taylor / Comments Off on Evaluate Your Loyalty Club with Analytics

Our loyalty clubs are one of the largest, and most costly, marketing arms of casinos. Are we evaluating their performance accurately and timely enough? Raving’s Data Analytics team weighs in.

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Challenge: Find One Million Dollars in Your Database

By Trevor Taylor / Comments Off on Challenge: Find One Million Dollars in Your Database

We challenged Trevor Taylor of Raving’s Analytics team to answer this question. What’s his answer? Hit play to find out. Visit BetRavingKnows.com to chat with Trevor about pockets of revenue in your database https://betravingknows.com/services/data-analytics/

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Raving and QCI – We Work Together to Ensure You Perform at Your Best

By Raving / Comments Off on Raving and QCI – We Work Together to Ensure You Perform at Your Best

Gaming operators, do you have more data than you can process and analyze? Are you missing the in-house expertise or have limited resources? We’re very excited to tell you about a solution that can help you today. Raving and Quick Custom Intelligence (QCI) have partnered to provide gaming operators an effective software tool with tailored…

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How Should We Be Looking at Our Data Right Now?

By Trevor Taylor / Comments Off on How Should We Be Looking at Our Data Right Now?

Deana: Today I am speaking with one of my favorite people, Trevor Taylor. He is our gaming operations and data driven marketing and analytics guru. What I love about working with you, Trevor and why I love having you on our team, is that the answer is always, “We can find it. We can fix…

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Marketing and Operations Best Practices Born Out of Disruption

By Christine Faria / Comments Off on Marketing and Operations Best Practices Born Out of Disruption

Sure, we exhaust ourselves almost daily with what we DON’T know. When will it be safe to be at full capacity? When will all of our guests feel 100% comfortable and return to our resorts? When will we be able to gather socially or conduct business without concern? We shake our snow-globes, peer into our…

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What Has Been the Success Factor for a Casino in New Mexico?

By Trevor Taylor / Comments Off on What Has Been the Success Factor for a Casino in New Mexico?

What has been the success factor for a casino in New Mexico? “We geeked out on data.” In today’s interview, I had the opportunity to chat with one of the smartest executives in gaming, Trevor Taylor, Director of Marketing Route 66 Casino Hotel in Albuquerque, New Mexico. He’s been in the business for over 25…

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Appears We Will See Casinos Opening in May

By Steve Dahle / Comments Off on Appears We Will See Casinos Opening in May

Let’s consider two big things! A few states have re-opened to some degree, with other states coordinating efforts regionally, which means many of you are well into execution mode of your latest re-opening plan. As we approach the return of gaming entertainment, several casinos are executing surveys to get a feel for guest safety concerns,…

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