Marketing and Loyalty Clubs
Chris Archunde, a casino operations and marketing veteran with over two decades of experience, is set to deliver two dynamic sessions at the upcoming Casino Marketing & Technology Conference and the Host & Player Development Conference July 2025 at Pechanga Resort Casino. Read the full story at TG&H
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With a 23-year-career in gaming spanning many markets, Chris Archunde is known for innovative marketing strategies and solutions in gaming. In today’s interview captured during the IGA Tradeshow & Convention, Chris offers her unique perspective on how technology is reshaping our marketing strategies. “First, I’m excited about the attendance,” starts off Chris. With increasing numbers at IGA and other…
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Raving’s Data Analytics & Marketing Team – Trevor Taylor, Mari Mathewson, and Chris Archunde – answer some of the most commonly asked questions during this roundtable session. If you would like to chat with us about short or long-term Analytics and Marketing support, or a performance audit to benchmark KPIs, contact us today!
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How do you prove that promotion worked? Questions to ask before you launch your next campaign. Think of “ROI” as an “if we do this … we should expect this” scenario. Campaigns and promotions fall into this category. If I launch a $100,000 major promotion with a definite start and stop date, I should expect…
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As a casino leader or marketer navigating multi-million-dollar contracts and budgets, tune in to this webinar to know what to present when you’re asking for approval on your plan or new software. During this interactive session led by Raving Partner Chris Archunde – who has successfully navigated the intersection of marketing, finance, and tribal governance…
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Raving CEO Deana Scott welcomes Chris Archunde, Raving Partner — Strategic Operations & Marketing Performance. Chris is ready to develop confidence in marketing teams and provide outside perspective to grow your competitive marketing strategy.
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Chris Archunde, Raving Partner — Strategic Operations & Marketing Performance, gives us the “simple pimple” plan to prepare your presentation to stakeholders and Tribal council. Unlocking Success: The Golden Rule for Presenting Your Plan So, you’re on the agenda, what now? Well, here’s our #1 tip to present your marketing plan, budget or proposal: Preparation,…
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From the recent Casino Marketing & Technology Conference, we’ve gathered a list of the top questions asked by casino marketing teams across the nation. In this 60-minute roundtable, prepare to get answers! From customer acquisition strategies to digital marketing tactics, database management to loyalty programs, our team is ready to listen and answer. Didn’t attend…
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Chris Archunde, Raving Partner — Strategic Operations & Marketing Performance, tells us why she has chosen to outsource in the past and some of the signs to look for when it’s the best move for the organization.
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Advice by Experts You Need to Know Now – Part I View Part II in the Spring Issue of Tribal Gaming & Hospitality Magazine April 2021 When it comes to building your promotional calendar during COVID-19, it’s all about the gaming! That was the conclusion during the 2021 Raving NEXT panel titled “Do Your Promotional…
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