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Weekly Reports
Raving Weekly Reports
Are Your Casino Promotions Moving the Needle? Three Tips to Measure Success
By
Chris Archunde
Reliable, Actionable Data with Results
By
Trevor Taylor
Who Really Sells Your Casino?
By
Janet Hawk
Can You Breakup with Free Play?
By
Trevor Taylor
Evaluate Your Loyalty Club with Analytics
By
Trevor Taylor
Nicole Barker
Runaway Loyalty Programs
Mark Astone
How to Use Video in Your Social Media Posts
Deb Hilgeman, Ph.D.
Busting the Myths Around Loyalty Marketing
Christine Faria
Honoring the Code Talkers this Memorial Day
Dennis Conrad
Turnover Among Marketing Executives
Janet Hawk
Why “Hire for Attitude – Train for Skill” Fails – Part II of II
Az Husain
Stop Pulling Your Hair Out Trying to Get to Your Marketing Data
Dennis Conrad
Your Property has a Unique Advantage
Nicole Barker
Right Questions to Ask Before Buying that Shiny New Toy
Derk Boss
What Your Security Team Can Learn from Disneyland
Mark Astone
The Squirrel Factor of Social Media
Dennis Conrad
Hidden Marketing Messages in the Gaming Industry
Janet Hawk
Why “Hire for Attitude – Train for Skill” Fails – Part I of II
Toby O'Brien
Get Your Frontline Employees Excited About Your Promotions
Deb Hilgeman, Ph.D.
Five Bad Excuses that Are Impacting Your Marketing Strategy
Dennis Conrad
Marketing Your Cause
Raving
Is Your Reinvestment Strategy Overboard?
Derk Boss
Why Your Programs and Promotions Get Ripped Off
Mark Astone
How to Handle your Email Goof-ups
Nicole Barker
Are Your Marketing Efforts Relationship-building, or the Pursuit of Short-term Gain?
Nicole Barker
Remedy the Rumpled Benefit
Christine Faria
Organizations Putting Veterans First
Christine Faria
Traveling with the Ghosts of WWII
Christine Faria
Remembering Our Fallen
Derk Boss
The Top Five Reasons Your Players Aren’t Rated Correctly
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