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Articles
Solutions Articles
Janet Hawk
The Ultimate Host Model
Tami Jones
Are There Holes In Your Most Valuable Asset?
Jerry Epstein
How Continuous Engagement Is Transforming The Digital Customer Experience
Az Husain
Casino Analytics Is Entering A New Renaissance
Nicole Barker
The Sharper The Knife, The Less You Bleed
Mark Astone
Is It Time For A Rebrand?
Justin Shank
Standalone Revenue Center or Integrated Marketing Tool?
Daniel Wood
Utilizing an Additional Channel of Contact for Better Results
Christine Faria
An Interview with Sam McCracken, Visionary and General Manager of the Nike N7 Program
Daniel Wood
Utilizing An Additional Channel Of Contact For Better Results
John Stewart
Who Comes First – An Architect or a Contractor?
Az Husain
What Casinos Can Learn About Performance Management from Microsoft
Kevin Huddleston
Understanding Key Financial Statements …
Christine Faria
“Rocket Man” to Headline Raving NEXT
Jerry Epstein
Ready to Build a Profitable Gamified Marketing Program? – Part II
Lorrie Hellekson
More Interactive Postal Mail for Better Response
Nicole Barker
Is Free Play a DEFCON One Maneuver?
Justin Shank
Football and Social Gaming
Brett L. Magnan
Five Key Ways to Improve Your Food and Beverage Operation – Part II
Janet Hawk
Changing the Worst Promotion Ever – Part II
Steve Browne
Anticipating Needs and Paying Attention
Mark Astone
Data and the Human Factor
Kevin Parker
Invest in Your Property’s Future
Mark Astone
Truly Connect with Your Players on Their Mobile Devices
Nicole Barker
Managing Metrics for Player Development
Deb Hilgeman, Ph.D.
More Key Findings That Show How Your Casino Compares to Competitors
Janet Hawk
How Knowing Your Competition Can Help You Improve Your Casino
Lorrie Hellekson
How an Inch Can Save You Thousands on Your Direct Mail
Steve Browne
Is Your Focus on Culture, Pride and Passion …
Az Husain
What You Need to Know About Cloud Computing
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