Guest Service Isn’t the Icing. It’s the Cake.

Let’s just call it out: Guest service is the one thing every casino says is important, but also the first thing to get slapped on a t-shirt, hyped for three weeks, and then ghosted. Sound familiar? I can’t count how many times I’ve walked into a property and heard, “Oh yeah, we did a service…

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How Tribal Organizations Benefit from Enterprise-Wide Business Optimization

In a recent episode of TG&H on Air, Christine Faria sat down with Raving Partners Jeff and Mason Gray to explore how tribal organizations are transforming operations and increasing economic opportunity through enterprise-wide business optimization. Their work, rooted in Lean Six Sigma principles, is not just about cutting costs — it’s about maximizing value across…

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Maximizing Your Systems and Loyalty Club – Session Preview

Chris Archunde, a casino operations and marketing veteran with over two decades of experience, is set to deliver two dynamic sessions at the upcoming Casino Marketing & Technology Conference and the Host & Player Development Conference July 2025 at Pechanga Resort Casino. Read the full story at TG&H

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Why Combining Leadership and Lean Six Sigma Training is the Best Tool Today

In the last couple of years, we’ve talked a lot about the Lean Six Sigma program. Recently you did a session at the Raving NEXT: Indian Gaming Strategic Operations & Leadership Conference where you talked about the importance of leadership and Lean together. Why is it important that leadership goes hand in hand with Lean? Jeff Gray: A…

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Interview with Jeff Gray, Raving Partner Business Optimization and Lean Methodologies

Access the full recording here at whereweconverge.com Reposting of script with Seattle personality, Trae Holiday, Day with Tray Holiday, guest post Trae: Welcome back everyone to The Day with Trey. I’m your host Trey Holiday. I want to now welcome y’all to something we’re about to be learning on this. I gotta give Jeff a welcome. I’m so…

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What Are You Giving Back …

For over 40 years, I have worked either in a casino, or with a casino, to deliver a proper gaming experience to players from all over the world. I have worked in northern Nevada, where I cut my teeth as a break-in lumpy, to just about every other state in the Union, from every province…

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Chris Archunde Examines Technology’s Influence on Casino Marketing

With a 23-year-career in gaming spanning many markets, Chris Archunde is known for innovative marketing strategies and solutions in gaming. In today’s interview captured during the IGA Tradeshow & Convention, Chris offers her unique perspective on how technology is reshaping our marketing strategies. “First, I’m excited about the attendance,” starts off Chris. With increasing numbers at IGA and other…

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Raving Leadership Expands with Key Partner: Meet Rita Jefferson

The demand for leadership training programs tailored to the unique needs of Tribal organizations has surged in recent years. The Raving team is proud to be at the forefront, delivering innovative and holistic programs that empower organizations to navigate change and disruption while fostering and investing in the next generation of leadership. By Operators For…

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Prairie Meadows Casino, Racetrack, & Hotel and Raving – a Winning Partnership

Discover how Raving’s Host Player Development 360 and Sales Skills Training transformed the PD team at Prairie Meadows Casino, Racetrack & Hotel. The program not only elevated their results – it boosted team confidence and sharpened their sales approach. Meet their trainer, Janet Hawk, whose energy and expertise leave a lasting impact on every property…

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Are You a Duck or an Eagle?

Hello from Big Sky Country , Montana! I have the privilege of working with gaming and hospitality teams across the country, and no matter what we’re talking about, guest service, leadership, player development … the success of any program, comes down to the spirit of every individual on that team. The power of one, baby. Years…

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