Posts by Kell Houston
How Do We Keep the Energy Going without Large Concerts?
Certainly one of the largest absences at our casino properties this year is our concert lineup. Many organizations have built state of the art venues that are sitting empty. How do we recalibrate and renegotiate? Current contracts, scheduling, and promotions are out the door for 2020; now we’re focused on postponements, new riders and smaller…Read More
Concert Events: Cancel, Reschedule, Hold or the Heck With It?
Entertainment is a small but vital part of the casino business and the challenges we are facing out there don’t really have any precedent to refer to. Today, we find ourselves in uncharted territory with regards to our businesses. So, I am going to try and address some terminology and processes we are all going…Read More
Is Your Approach to Live Entertainment All It Can Be?
Through a committee, build a qualified wish list that meets your strategic criteria Kell Houston In today’s world, it’s more important than ever to be very diligent, accountable and responsible for the “Entertainment Budget” at a casino property. Upper management, CFOs and CEOs have to answer to a Tribal Council or a Tribal Board about…Read More
Tribal Casinos Versus Concert Artists
We’re running into a costly snag here with our entertainment programs In today’s changing world of entertainment contracts, there is an issue that is becoming quite problematic, causing delays in contract processing, delayed marketing, lost revenues and higher costs due to the back and forth negotiation over terminology and legalese. The issue: The Tribal casino…Read More
Maximizing Your Entertainment Strategy
A budget and market guide for casinos In the close to two decades I’ve been writing for this magazine and even more years I’ve been in this business, there are some principles of entertainment that haven’t changed much. Pricing may change, faces and acts change, but the real challenge comes down to understanding where your…Read More
Losing Money on Your Entertainment?
Here’s a different way to look at your budget One of the more common discussions that I hear all the time is, “we lost money on the show.” For example, let’s say that your show cost you $50,000. You had ticket sales totaling $30,000. You comped your top tier players free tickets, you also provided…Read More
What You Need To Know About The Entertainment Contract Process
In the entertainment industry, there is a lot of terminology that can seem confusing. As Tribal Gaming has evolved into a $32 billion dollar business, we have more and more attorneys involved, and it has become even more convoluted. Whether you handle all your entertainment booking in-house or if you use a buyer, being familiar…Read More
Revealing Information About Casino Entertainment
Where does your property fit in? In Raving’s 1st Annual Indian Gaming National Marketing Survey, I noticed some very revealing information about entertainment: 83% of casinos have regular live entertainment, with almost half offering it only on weekends. 44% of casinos report that their entertainment programs are losing money. 38% are breaking even. 11% are…Read More
The New VIP Experience
The challenge for casino operators to accommodate these superfans There is a growing trend in the concert industry business that is beginning to impact casinos offering concerts. The VIP Experience is an add-on service that numerous Artists have brought on board to enhance the concert experience for their fans and fan clubs, to increase their…Read More
Ten Myths About Casino Entertainment – Part II
Clearing up misconceptions about your talent program In my last Solutions Magazine article, I discussed five of the more common misconceptions concerning casino entertainment. This time around, I wanted to dig a little deeper. Here are the following myths: 6. The contract rider is nonnegotiable. Attached to all major agency contracts is a lengthy document…Read More