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Weekly Reports
Raving Weekly Reports
Are Your Casino Promotions Moving the Needle? Three Tips to Measure Success
By
Chris Archunde
Reliable, Actionable Data with Results
By
Trevor Taylor
Who Really Sells Your Casino?
By
Janet Hawk
Can You Breakup with Free Play?
By
Trevor Taylor
Evaluate Your Loyalty Club with Analytics
By
Trevor Taylor
Mark Astone
Five Things to Consider in Producing Effective Video
Michael Minniear
Top 5 Things You’re Not Looking At, Should be, and Can Do On Your Own
Tom Osiecki
Will It Make the Boat Go Faster?
Steve Browne
How to Impact Your Guests Today with the Most Powerful Gesture in the World
Christine Faria
The Real Meaning of Redskin and How You Can Change the Story
Brett L. Magnan
A Primer to Creating a Better Wine Program (Part III of III) – Wine Ordering
Deb Hilgeman, Ph.D.
Yikes! What Will Yelp Think of Next?
Michael Minniear
Top Five Foundational Analytics for Marketing Strategy Planning
Christine Faria
Top Three Things that Sabotage Our Tribal Leadership Programs
Lynette O’Connell
360 Data Analytics: Don’t Leave Money in Your Database
Lorrie Hellekson
Understanding Design Terms for the Non-Designer – Part I of II
Christine Faria
The How-to of Aligning Your Loyalty and PD Departments
Jennifer Boss
Dumb Policies that Cause Obstacles and Ones that Protect Us
Michael Minniear
Slot Machine Management: What We’re Missing in Our Metrics
Deana Scott
Creating a Power Relationship Between Marketing and Slots
Christine Faria
How Casinos are Making Independence Day Special for their Guests this Year
Christine Faria
Lions, Tigers and Lightning Oh My!
Tom Osiecki
Is Your Casino Loyalty Club an Eagle, Chameleon or Flounder?
Savantis Solutions
Is Your Kiosk Being Optimized as a Marketing Tool?
Jerry Epstein
Sports-Themed Casino Promotions: The Memes Don’t Lie
Christine Faria
Just One Minute of Your Time this Memorial Day
Deana Scott
Back to Basics: Creating a Successful Casino Grand Prize Drawing
Lorrie Hellekson
Storyboards aren’t Just for Movies Anymore
Brett L. Magnan
How to Avoid Costly Building Errors Impacting Guest Satisfaction
Tom Osiecki
Help, A Giant Casino is My Competition! – Part I of II
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